Pearls & Moccasins was created as a celebration of creativity, entrepreneurship, and family. What began while watching my girls with their simple hobby around our kitchen table evolved into a meaningful brand built on quality craftsmanship, thoughtful design, and the joy of creating something together. Today, the brand reflects our belief that beautiful things often begin with ordinary moments shared with the people we love most.
The inspiration didn't begin with a business plan—it began by watching my daughters create.
We began selling bracelets at lemonade stands, community events, and local markets simply for fun. As customers returned, sales grew, and the girls learned to reinvest their earnings back into the business, they began experiencing entrepreneurship firsthand. Watching them discover the connection between creativity, hard work, and opportunity became one of the most rewarding parts of the journey.
While my daughters continue to inspire many of our products, I developed the overall brand identity and business strategy behind Pearls & Moccasins.
My responsibilities include:
One of my favorite traditions continues to be our family "business meetings." We gather around the kitchen table, listen to music, talk about life, brainstorm new collections, and spend hours creating together. Those moments remind me that some of the strongest brands are built through relationships, shared purpose, and genuine joy.
From the beginning, my goal has never been simply to sell bracelets.
The vision has always been to build a business with my girls for and for them to have business skills. Other objectives are to create a brand that celebrates creativity, encourages entrepreneurship, and reminds people that meaningful businesses often begin with small ideas nurtured over time.
Every product, photograph, and story is designed to reflect authenticity, craftsmanship, and connection.
Pearls & Moccasins continually reminds me that leadership often begins by recognizing potential in others.
Watching my daughters develop confidence through creativity has reinforced a lesson I carry into every professional role: when people are encouraged to use their unique gifts, extraordinary things can happen.
This experience has shaped the way I approach branding, teaching, and leadership. The best brands—and the best teams—are built by creating opportunities for others to grow, contribute, and flourish.
The most meaningful brands aren't always born in boardrooms. Sometimes they begin around a kitchen table, with music playing, creativity flowing, and a willingness to believe in someone's potential.
creative/ stylist/ teacher
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